New Bridge updates: Simplify and accelerate your Bridge business
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Building on Bridge® - Enhancements for the new year
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For Financial Professional Use Only
Help clients plan for a secure financial future with Bridge®, a fixed index annuity (FIA) with a Long-Term Care Rider and the NeverStop® Health Coaching & Rewards Program.
Bridge is an innovative solution designed to help your clients achieve two primary objectives:
Clients are assigned a Coverage Ratio that varies by age and underwriting class. It is applied to all premiums received in the first five years. (See calculator tool below.)
LTC coverage is guaranteed not to lapse and there are no ongoing premium payments. LTC Benefit Base grows at 3% annually for up to 20 years or time of claim, whichever comes first. The LTC benefit amount is determined at time of claim and paid monthly for 60 months until the Benefit Base is zero – even if the Accumulation Value is depleted (assuming no withdrawals).
All clients are approved for Bridge LTC benefits if they pass annuity suitability requirements. Underwriting is optional. Clients who bypass underwriting receive Secure (the most conservative) underwriting class. However, clients who participate in underwriting may receive a more favorable rate class of Standard or Preferred, which results in more premium leverage, meaning they receive more LTC benefits for their money. No medical records are required.
Many applicants receive an underwriting decision right away based on answers to five health questions and automated risk review. Depending on the outcome of the automated risk review, some clients will also need to complete a live 30-minute video underwriting assessment.
LTC benefits are tax-free when used for qualified LTC expenses, subject to the daily IRS maximum. Payments are indemnity-based, meaning no receipts are required, and monthly payments begin once your client qualifies for benefits and the claim is approved. Annual certification is required to continue benefit payments. Your client may choose to stop benefit payments to preserve underlying annuity value and can restart based on need.
The robust, science-based NeverStop Health Coaching & Rewards Program, provided in partnership with Assured Allies, offers a personalized wellness plan based on the science of aging, along with support from a dedicated coach who provides guidance and accountability. Participation can help clients potentially reduce LTC expenses, but also earn Wellness Credits to increase LTC coverage. Member perks include resources, offers and discounts.
The NeverStop Health Coaching & Rewards Program by Assured Allies offers your clients access to:
See how it can work for your clients!
Testimonials from actual NeverStop participants:
Female Age 65 "I lost my husband a little over a year ago to cancer after being his caregiver for a couple of years. This last year has been a whirlwind for me, but I'm ready to start building my social circle back up again. This program came at exactly the right time for me."
Female Age 67 "I'm really impressed with NeverStop. The Health Coaches make me feel heard and supported, like they really get me. They listen to what I need and recommend real solutions to help me achieve my health goals."
Female Age 68 "I appreciate you ladies calling and checking in as it helps hold people accountable."
Please visit the Agent Website for a complete list of state approvals and state variations.
Digital Underwriting
with
Guaranteed Approval
Bridge Agent Guide
Bridge Financial Professional Underwriting Guide
Bridge Enhancements Overview
Bridge User Guide
Bridge Coverage Ratios
Bridge Prospecting & Funding Opportunities
Bridge AV vs LTC Benefit Base Flyer
Case Study - Carol
Case Study - Derek
Case Study - Mike
Bridge Video
Bridge Explanation of Fees
Bridge Higher Net Rate Flyer
Immediate tax-free LTC benefits
Bridge Quick Hits Agent Flyer
LTC Annuity Sales Presentation
NeverStop Program Overview Brochure
Client Brochure
Client Brochure
Long-Term Care Statistics
Long-Term Care Statistics
Long-Term Care Statistics
Long-Term Care Statistics
Long-Term Care Statistics
Long-Term Care Statistics
Case Study - Carol
Case Study - Carol
Case Study - Derek
Case Study - Derek
Case Study - Mike
Case Study - Mike
NeverStop Wellness Program Video
Bridge Underwriting Guide
Bridge not use it-lose it ad
Bridge not use it-lose it ad
Bridge what's your LTC plan ad
Bridge what's your LTC plan ad
Bridge everyone's covered ad
Bridge everyone's covered ad
How to earn wellness credits
Because of the long-term care component of Bridge, most states require a health line of authority and/or continuing education in order to solicit Bridge.
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Access client information, run an illustration, fill out your application and learn more about underwriting.
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EquiTrust products are sold by independent agents who are contracted with us through independent marketing organizations. If you work with a marketing organization, please ask them to help you get contracted with EquiTrust.
If you need help finding a marketing organization or have questions, please call our Sales Support team at 866-598-3694 or submit the following:
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EquiTrust products are sold by independent agents who are contracted with us through independent marketing organizations. If you work with a marketing organization, please ask them to help you get contracted with EquiTrust.
If you need help finding a marketing organization or have questions, please call our Sales Support team at 866-598-3694 or click the Getting Contracted button.