SALES WEEK: Bond Yields Have Your Clients Feeling Down?

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• While both fixed index annuities and bonds offer principal protection, bond values can be impacted by interest rate risk. By design, fixed index annuities avoid that risk.
• Past bond performance might not be repeatable, and increasing yields will act as a headwind to bond performance.
• Fixed index annuities offer exposure to a diverse range of indices, including the latest equity smart betas and dynamic multi-asset portfolios.

For the Full Story in the Barclays Whitepaper, Click Here.

Consider This Attractive Bond Alternative:  MarketSeven Index

MarketSeven Index offers:

• Diverse range of indices including two Barclays Focus50 strategies in addition to
  six S&P, a MARC5 and a fixed account
• Growth potential from a 7-year index annuity available for higher issue ages (85)
• Guaranteed Accumulation Value of 107% after year 7

View MarketSeven Index Competitive Advantage Flyer

Contract issued on Form Series ICC16-ET-FIA7-2000(10-16) or ET-FIA7-2000(10-16). Riders issued on Form Series ICC16-ET-AVGR(10-16) or ET-AVGR(10-16); ICC16-ET-IBR-FIXED(07-16) or ET-IBR-FIXED(07-16); ICC17-ET-IBR-ER-A(04-17) or ET-IBR-ER-A(04-17); ICC18-430-NHW(06-18) or 430-NHW(08-03); and ICC16-ET-TI(10-16) or ET-TI(10-16). EquiTrust does not offer investment advice to any individual or agent and this material should not be construed as investment advice. Products underwritten and issued by EquiTrust Life Insurance Company, West Des Moines, Iowa. Products distributed by EquiTrust Insurance Marketing Services; in California doing business as EQT Insurance Marketing Services. EquiTrust.com. For Producer Use Only.