Sales Week: Help clients move assets to Bridge® — available options!

TAKE ADVANTAGE OF THESE BRIDGE^® FUNDING OPPORTUNITIES

We make it easy for clients to transfer their assets to Bridge^®

Bridge^® by EquiTrust is an innovative approach to helping your clients plan for the probability of long-term care (LTC) costs. And there’s more than one way to fund a Bridge^® contract.

What is Bridge^®?

Bridge^® combines a fixed index annuity with a Long-Term Care Rider and the NeverStop^SM Wellness Program.

Here’s how your clients can fund Bridge^®:

Funding approach

For clients who have

1035 exchange from a current annuity

Taxable gain they'd like to convert to tax-free LTC benefits

1035 exchange from cash value of a current life insurance policy

Life insurance policies they no longer want or need

Liquid assets

Cash, mutual funds, CDs or other liquid assets available

To learn more about Bridge^® prospecting and funding opportunities, check out this flyer.

View flyer

Earn Bridge^® Bucks cash bonus + take advantage of our extended commission special!

Earn up to an extra $4,500 on your next three issued cases of Bridge^® with our limited-time Bridge^® Bucks offer. Plus, we've extended our 1% commission special!

Get the rules and details

Want to talk through Bridge^® funding options? Call us at 866-598-3694.

866-598-3694 • [email protected] • Agents.EquiTrust.com.

Active Member

Bridge^® contract issued on Form Series ICC12-ET-EIA-2000(01-12) or ET-EIA-2000(11-21). Long-Term Care Rider issued on ET-LTC(04-22). NeverStop^SM Wellness Rider issued on ET-WEL(11-21). EquiTrust does not offer investment advice to any individual or agent/producer and this material should not be construed as investment advice. Products underwritten, issued and distributed by EquiTrust Life Insurance Company, West Des Moines, Iowa.

0567-BRG-EM-SW (09-23)

FOR PRODUCER USE ONLY

EquiTrust

7100 Westown Pkwy Suite 200
West Des Moines, IA 50266