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Sales Week: With a premium bonus, clients earn more right away
A PREMIUM BONUS OFFERS A RETIREMENT INCOME HEAD-START
Bonus annuities help your clients hit the ground running
One way to help clients jumpstart a retirement income strategy is to offer a fixed index annuity (FIA) with a premium bonus.
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What’s a bonus FIA?
EquiTrust’s bonus FIAs apply a percentage bonus to premium payments immediately. That amount becomes a permanent part of the annuity’s Accumulation Value. Interest and index credits are earned on the premium and the bonus.
EquiTrust offers three FIAs that include a bonus:
MarketPower Bonus Index® — 10% bonus on all premiums added during the first contract year
MarketTen Bonus Index® — 6% bonus on all premiums added during the first five contract years
MarketForce Bonus Index® — 8% bonus on all premiums added during the first contract year; this product is also a rate buy-up annuity
A bonus FIA can help your clients get a boost on the annuity’s Accumulation Value, enhance lifetime income payments and keep the bonus if the annuity is surrendered. Plus, 100% of the premium bonus is included in the annuity’s death benefit.
When does a premium bonus make sense?
Depending on the situation, a bonus FIA may be a good fit for a particular client. In other circumstances, a non-bonus annuity is a better option. For example, while rates may be higher1 on a non-bonus product, a premium bonus can offer strategic advantages in a variety of scenarios. Let's take a look at when each type of product typically makes sense.
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A bonus product may make sense when
A non-bonus product may make sense when
The need for free withdrawals in the early contract years is high (for example, to use as a bridge to Social Security benefits)
There’s a need to offset low market performance or a low interest rate environment
Recovering from an underperforming product
Filling a retirement savings gap
The client wants longer-term accumulation
Other financial resources are available to cover unexpected liquidity needs
There’s an expectation of moderate to higher index performance
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1 Bonus fixed index annuities generally have lower rates than non-bonus FIAs, and therefore, lower long-term earning potential.
EquiTrust does not offer investment advice to any individual and this material should not be construed as investment advice. Products underwritten, issued and distributed by EquiTrust Life Insurance Company, West Des Moines, Iowa.