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SALES WEEK: Competitive Advantages of EquiTrust’s Buy-Up Annuities


Go With a Winner!


EquiTrust's Rate Buy-Up Index Annuities Offer Competitive Advantages


MarketForce Bonus Index Annuity

  • 8% Premium Bonus
  • Single Premium
  • Full premium bonus up to issue age 80
  • 8% premium bonus can offset the annual fee for up to five years to preserve initial account value in a declining or zero-growth environment
  • Buy-Up Account Annual Fee: 1.5%

MarketMax Index Annuity

  • Caps as high as 9.5% – among the highest in the industry
  • Extensive history of renewal rate integrity combined with competitive initial rates
  • Great alternative to a market-exposed vehicle
  • Flexible Premium
  • Buy-Up Account Annual Fee: 1.0%

Both Products Feature:

  • 10-Year Design
  • 4 Rate Buy-Up Accounts, 2 No-Fee Index Accounts, 1-Year Interest Account
  • S&P 500 and Risk-Control Indices
  • Annual Fee Fixed for Life of Contract
  • Full Commission for All Issue Ages 0-80
  • 10% Free Withdrawals After First Year
  • Nursing Home Waiver and Terminal Illness Rider

Sales Resources

Agent Guides: MarketForce Bonus Index  |  MarketMax Index

Client Brochures: MarketForce Bonus Index  |  MarketMax Index

Advertising Flyers: MarketForce Bonus Index  |  MarketMax Index

Product Flyers – Producer Use Only: MarketForce Bonus Index  |  MarketMax Index


Product Training Required

Complete Your Required Product Training Right Away – Click Here 

“Fee” is NOT a four-letter word! The potential growth advantage may FAR exceed the fee!


Webinar Replays

Advantages of MarketValue Index

Advantages of

MarketSeven Index


Accumulation Suite

Webinar Replays

View a broad range of prerecorded webinar topics at your convenience. Refer to the webinar
replay listing on the Agent Gateway Website – – at the Education tab, or click here


Questions? Call Sales Support
866-598-3694 or visit
the Agent Website at


Products underwritten and issued by EquiTrust Life Insurance Company, West Des Moines, Iowa. Products distributed by EquiTrust Insurance Marketing Services; in California doing business as EQT Insurance Marketing Services. For Producer Use Only.





7100 Westown Pkwy Suite 200
West Des Moines, IA 50266

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