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MONTHLY OVERVIEW: May 2023 updates, recaps and department news

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May 2023 


Juneteenth closure

EquiTrust offices will be closed on Monday, June 19 to observe Juneteenth, and will reopen on Tuesday, June 20.

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ChoiceFour — stability, liquidity and flexibility in an unpredictable market environment

Now is a great time to talk with your clients about ChoiceFour — a tax-deferred fixed annuity featuring competitive one-year renewable interest rates, high liquidity and principal protection. ChoiceFour offers four contract options, meaning clients can select the combination that best serves their financial goals.


Bridge® now approved for business in MT

We’re proud to share that Bridge® is open for business in Montana. EquiTrust is the first annuity carrier to bring a product like this to market — long-term care benefits and a robust wellness program, all on a fixed index annuity chassis. Plus, with guaranteed1 approval, no one is declined for LTC benefits! And state approvals continue to roll in. Learn more about Bridge® today!

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Our maximum premium amount has increased

Effective immediately, we will now accept up to $2 million in premium per client without home office approval. This applies to all products except Bridge®. Have questions? Call Sales Support at 866-598-3694.

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Take advantage of our extended Bridge® commission special!

Have you heard? Our 1% commission special has been extended to include all Bridge® applications received through June 30, 2023. No threshold, no hurdles, no waiting period.

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News brief


QCD form available now

A Qualified Charitable Distribution (QCD) form [ET-QUAL-CHAR-DIST (03-23)] is now available on the Agent Gateway. Clients may use this form to request some or all of their Required Minimum Distribution (RMD) be sent to a charitable organization. To access the form, log in to the Agent Gateway, click "Forms & Supplies," then "Forms" and search by form name or number. Please refer to the following guidelines prior to submitting a form:

  • EquiTrust will process to one charity each tax year.
  • Each subsequent tax year, a new QCD form will be required.
  • If a partial RMD amount is being sent to a charity, a separate RMD form is required to receive the remainder of the RMD.


IRA forms mailed

Your clients with IRAs will be receiving Form 5498 (IRA Contribution Information) soon. The forms were mailed to IRA holders on May 23. The information on Form 5498 reports contributions (including any catch-up contributions) to Traditional IRA and Roth IRA accounts attributed to tax year 2022. Reminder: contributions to SEP and SIMPLE plans are reported on the 2022 Form 5498 for the calendar year in which they are received by the Company, meaning the form will reflect contributions received in 2022, including contributions made in 2022 for 2021, but not including contributions made in 2023 for 2022.


Death claims service update

We’ve updated our death claims policy to accept legible copies of death certificates for contracts where the death benefit is less than $250,000. This change will go into effect on June 1, 2023. Please note that this does not apply to the following scenarios:

  • The deceased owner is being criminally investigated
  • The total value of the contract is more than $250,000
  • A U.S. national’s death occurs in a foreign country (original consular’s report required)
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1 Guarantees are based on the claims-paying ability of EquiTrust Life Insurance Company.


EquiTrust does not offer investment advice to any individual and this material should not be construed as investment advice. Products underwritten, issued and distributed by EquiTrust Life Insurance Company, West Des Moines, Iowa. For Producer Use Only. © 2023 EquiTrust Life Insurance. All Rights Reserved.

0302-GEN-EM-MO (05-23)



7100 Westown Pkwy Suite 200
West Des Moines, IA 50266


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