SALES WEEK: Sales Tools to Close the Sale

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Your weekly source for effective sales ideas, as well as webinar information and registration.

Sales Tip

On Index Strategies

• Advantages of Index Annuity Downside Protection ET-PTPPHISTEX
• S&P 500 Historical Analysis ET-SP500-HISTORICAL
• MarketValue Index 1-Year Point to Point Participation Flyer ET-MKTVALPART
• Mathemagic – MarketSeven Participation Index Strategy Flyer ET-PTPP7FLR
• Mathemagic – MarketValue Participation Index Strategy Flyer ET-PTPPFLR

• Index Annuities Eliminate the Stress of Market Loss Flyer ET-LOSSRECOVERY

• Index Strategy Diversification Flyers
  • MarketPower Bonus ET-INDXDIVRSMP
  • MarketSeven ET-INDXDIVRSMS
  • MarketTen Bonus ET-INDXDIVRSMT
  • MarketValue ET-INDXDIVRSMV
• Risk-Control Index Options
  • Barclays Focus50 Index ET-BARCFOC50-1100
  • S&P MARC 5% Excess Return SPMARC5BROCHURE
• Index Strategy Descriptions
  • 1-Year Average Participation ET-AP
  • 1-Year Monthly Average Cap ET-ACMV
  • 1-Year Monthly Cap ET-MC
  • 1-Year Point to Point Participation ET-PTPP
  • 2-Year Monthly Average Cap ET-2MC
  • 2-Year Point to Point Participation ET-2PTPP

On Product Features and Income Riders

• When Does a Premium Bonus Make Sense? ET-BONUSVSNON
• Competitive Income Benefit Riders Flyer ET-IBRALL

On Renewal Rate Integrity

• ChoiceFour Renewal Rate Stats Flyer ET-CH4RNEWL
• MarketValue Renewal Rates Flyer ET-EIA-RRT
• Renewal Rate Integrity – MarketPower Bonus Index ET-MPP-RRT

On EquiTrust Strength

• Ward’s 50 ET-WARDS50
• EquiTrust’s Competitive Advantages ET-ADVANTAGES

On Simple Sales Processes and Agent Commissions

• E-Applications Flyer ET-EAPP
• Online Marketing Resources ET-5002
• Commission Options ET-TRLCOMP

EquiTrust does not offer investment advice to any individual or agent and this material should not be construed as investment advice. Products underwritten and issued by EquiTrust Life Insurance Company, West Des Moines, Iowa. Products distributed by EquiTrust Insurance Marketing Services; in California doing business as EQT Insurance Marketing Services.