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MONTHLY OVERVIEW: April 2024 updates, recaps and department news

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April 2024

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STRONG UPDATED FINANCIALS MEAN YOU CAN RECOMMEND EQUITRUST WITH CONFIDENCE

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The numbers are in — and they paint a picture of strength and stability you and your clients can trust. And with our strong rates, innovative products and competitive commissions, choosing EquiTrust is a no-brainer!

Plus, we recently received an A- (High) Insurer Financial Strength Rating from Fitch.1

Financial highlights2

Scales

544%
Risk-based
capital (RBC)

Shield with checkmark in a circle

110.10%
Solvency
ratio

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$27.2 BILLION

Invested assets

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94%
Investment-grade portfolio

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Income Benefit Riders upgraded

We made big changes to our Income Benefit Riders (IBRs) — and they’re now more competitive than ever! Visit  Agents.EquiTrust.com to see how our enhanced IBRs can help your clients secure higher guaranteed3 income for life.

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Laptop screen showing ''EquiTrust University'' webinar

EquiTrust University

Class is in session! But if you didn’t catch the most recent installment of EquiTrust University, we won’t dock you any points. In fact, you can view the replay anytime on Agents.EquiTrust.com.

 

Get familiar with our full suite of products and discover new competitive advantages, like our upgraded Income Benefit Riders, plus prospecting tips to help you increase sales.

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Updated EquiTrust corporate brochure

We’ve refreshed our corporate brochure, and you can order it now on Agents.EquiTrust.com. Head to the Forms & Supplies tab, then click Order Supplies.

Corporate brochure cover and inside pages
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Premium Bonus Boost graphic

Premium bonus special extended

Offer clients an extra 2%4 on their premium bonus with this limited-time offer — now available through June 28, 2024!

Turks & Caicos logo

2025 EquiTrust Producer Incentive Trip

Paradise awaits! The qualification period is underway — we’re taking our top 40 producers to magnificent Turks & Caicos.

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Sales idea recap

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News brief

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IRA contribution forms being mailed

Forms 5498 reporting of 2023 contributions to IRA plans (including Roth IRAs) will be mailed to IRA holders prior to May 31, 2024.

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New wire transfer account information

We've changed our financial institution for wire transfers and subsequently updated our instructions with the new account information. When funds need to be transferred to EquiTrust by bank wire, please refer to the new information. If the current bank information is not used, we will not receive the funds.

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Active Member

 

1 Fitch Ratings (Fitch) "A-" (High) rating as of March 6, 2024. All Fitch credit ratings are subject to certain limitations and disclaimers. Please read these limitations and disclaimers by following this link: https://www.fitchratings.com/understandingcreditratings. In addition, the following https://www.fitchratings.com/rating-definitions-document details Fitch's rating definitions for each rating scale and rating categories, including definitions relating to default.

 

2 Assets and financial highlights as of December 31, 2023, on a statutory basis.

 

3 Guarantees based on the claims-paying ability of EquiTrust Life Insurance Company.

 

Premium bonus on MarketForce Bonus IndexTM increased by 3% in CA.

 

EquiTrust does not offer investment advice to any individual and this material should not be construed as investment advice. Products underwritten, issued and distributed by EquiTrust Life Insurance Company, West Des Moines, Iowa.

 

© EquiTrust 2024. All rights reserved.

1277-GEN-EM-MO (04-24)

FOR PRODUCER USE ONLY

EquiTrust

7100 Westown Pkwy Suite 200
West Des Moines, IA 50266

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